An intuitive tool to measure the effectiveness
of your promotion strategy.

how it works

As a Shopify Store owner, you know that promotions increase sales. You also know that discounts can unnecessarily sacrifice profits. thisorthat's precise measurement of the benefits and costs associated with individual promotions allows you to optimize your promotion strategy.

Thisorthat makes it easy to identify an audience, offer a promotion, and quantify outcomes so that you can identify which strategies best advance your business goals.


thisorthat's simple, intuitive Template Editor let's you create attractive pop-up promotions in minutes


thisorthat's filters let you choose a specific audience to display your promotions to


thisorthat records outcomes for each Visitor who receives a promotion, precisely measuring its effectiveness


thisorthat's data allows you to run only those promotions that are aligned with your business goals

Visit us in the Shopify App Store!

Read more about what thisorthat can do for your store.

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